Disney Cruise Line Named The Harris Poll’s 2016 Cruise Brand of the Year

The Harris Poll recently released their list of 2016 Brands of the Year. Disney Cruise Line was named as the leading cruise line brand in the travel category. Royal Caribbean Continue Reading →

Cruise Lines Continue to Battle Unfavorable Tides According to the Latest Harris Poll

A new Harris Poll was published today indicates there has been a recent setback for the seven major cruise lines with regard to their perceived customer quality, trust & purchase intent in the Continue Reading →

2013 Harris Poll EquiTrend Brands of the Year include Disney Cruise Line & Disney Theme Parks

Harris Interactive published their 25th annual EquiTrend Brands of the Year list today with Disney Theme Parks earning Brand of Year and Disney Cruise Line garnering recognition.  The Harris Poll Continue Reading →

Cruise Lines Caught in the Wake of the Carnival Triumph Incident Based on Latest Harris Poll

A new poll published today by Harris Interactive shows a decline in the top cruise line’s Quality, Trust & Purchase Intent scores in the aftermath of the February 10, 2013, Continue Reading →