Late last week, Disney registered DisneyRiverCruising.com. The new domain name redirects to the European River Cruises page on the Adventures by Disney website. While registering a domain name takes little effort, especially for a large corporation, it could suggest Adventures by Disney may be looking increase exposure of the river cruises and maybe continue their river cruise offerings into the future or even expand.
Early last year, Adventures by Disney announced a partnership with AMAWaterways which is building a river cruise ship, AmaViola, to cater to the ABD market. The ABD river cruise sailings are scheduled to begin late this year.
It should be noted that Disney Cruise Line is not involved with the ABD River Cruises. We are posting this information as it may be of interest to those looking for Disney vacation that involves a boat.
UPDATE: August 2016 – Another Domain Name Registered
Disney registered FamilyRiverCruising.com which redirects to the ABD River Cruise page.